For Brands Who Measure Content in Conversions

Video that stops the scroll.

Concept-to-cutdown video production for brands that need content to sell — not just play. Shot in a 13-setup Kolkata studio. First cuts in 5 days.

Trusted by

D2C Brands Fashion Labels FMCG Companies E-commerce Stores Influencers & Models Creative Agencies 48hr Edited Delivery
D2C Brands Fashion Labels FMCG Companies E-commerce Stores Influencers & Models Creative Agencies 48hr Edited Delivery
002 / Services

Four formats. One production standard.

Every video starts with one question — what should the viewer do next? We script, shoot, and edit backwards from that action.

01 · D2C · Startups · Corporates

Brand Films

Your origin story, your mission, your edge — told in under 90 seconds with cinema-grade visuals. Built for homepages, pitch decks, and investor rooms.

02 · Instagram · YouTube · TikTok

Social Reels

Scroll-stopping short-form content designed for the algorithm. Trendy hooks, clean transitions, and CTA-driven cuts that perform on every platform.

03 · Ecommerce · Amazon · Shopify

Product Videos

Make the product the hero. 360° spins, unboxings, feature demos, and lifestyle context shots — all optimized for listing pages and ads.

4 · Performance · Meta · YouTube Ads

Ad Films & UGC

Performance-tested creative for paid media. Hook variants, UGC-style testimonials, and polished ads that look native on every feed.

003 / Selected Work

Films that earned their budget back.

A curated reel from recent brand films, product videos, and social content. Tap a tile to watch the full piece.

004 / Why 11 Minds

Full-stack production house.
Freelancer speed.

01

First Cut in 5 Days

While other studios vanish into a 3-week edit hole, we deliver a polished first cut in 5 business days. Same-day raw selects. Two rounds of revisions included.

02

Studio + On-Location

13 purpose-built setups in Kasba or fully mobile rigs with cinema lenses, wireless audio, and portable lighting. One crew, one look, wherever the shoot lives.

03

Script to Screen, In-House

You don’t brief three vendors and hope they sync. We handle the script, storyboard, shoot, edit, colour, and sound — under one roof, one timeline.

04

Platform-Native Delivery

Every deliverable is exported in the exact spec each platform needs — 9:16 for Reels, 16:9 for YouTube, 1:1 for feed, 4:5 for ads. No resizing on your end.

005 / Process

Five phases.
One timeline.

01

Brief & Script

Discovery call. We return a treatment, script, and storyboard within 48h.

02

Pre-Production

Casting, props, location scout, shot-list lock. You approve. We prep the set.

03

Production Day

Full crew on set. Live monitor for client. Selects approved on-set before wrap.

04

Post-Production

Edit, colour grade, sound mix, motion graphics, captions. Two revision rounds.

05

Deliver & Launch

Final exports in every spec. Private download link + raw footage archive.

006 / Production Setup

A studio built for motion.

Video needs more than good light — it needs sound, movement, and control. Every zone is rigged for seamless video production: boom-ready ceilings, isolated audio, tethered monitoring, and full grip.

007 / Client Results

Before we film, an idea.
After, a campaign.

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"Their brand film cut our CPL by 38% on the first Meta campaign. We ran it for 6 months without creative fatigue."
Arnab D.
Growth Lead · D2C Brand
They shot 12 reels in one day. Every single one hit over 50K views in the first week.
Priya S.
Social Media Manager · FMCG Brand
The product video paid for itself in the first week on Amazon. Conversion rate jumped overnight.
Dev S.
Founder · Leeds Apparel
Script to final cut in 8 days. Their post-production speed is insane for the quality they deliver.
Kiran M.
Creative Director · Agency
008 / Investment

Scoped to the deliverable, not the day rate.

We don’t sell generic video packages. We scope by deliverables, duration, and complexity — so you pay for the content you need, not the hours you don’t.

Reel Pack

₹35K / half-day

From
Production Day
Most Booked

₹85K/ full-day

From
Campaign

Custom

Quote in 24h
009 / Let's Shoot

Ready to make your brand impossible to scroll past?

Production slots fill up fast. Send a brief — we’ll quote in 24 hours and lock a shoot date that still works.